What is Content Marketing
So you’ve got a product or service and you want the world to know about it. Cue ‘Content Marketing’.
In a nutshell, Content Marketing is a form of marketing that sees you put content at the forefront of your marketing strategy.
From written content in the form of blog posts and webpages, to videos and everything in between, Content Marketing covers an array of content that will boost your sales by driving profitable customer action.